by Katrin Sieber

Cultivating Connection. Driving Growth.

About me

social media manager, social media, yoga, yoga studio, yoga instructor, yoga retreat, yoga business, yoga freelance, katrin sieber, engagement, community, target audience, yoga, wellness, health, holistic, life coach, retreat, retreat center, conscious, consciousness

Hi there!

I’m Katrin Sieber, a freelance Social Media Manager with a passion for helping yoga businesses thrive online. After receiving my Bachelor's in Marketing & Communications and Master's in Communication Sciences, I spent over five years working in corporate social media and marketing teams in Amsterdam. In 2023, I decided to take the leap and channel that experience into helping businesses that I truly connect with — yoga instructors, coaches, studios, retreats, and other holistic professionals.

I understand the unique challenges of standing out in a crowded digital space, especially for businesses focused on yoga. My approach is simple: I listen to your needs, craft a strategy that aligns with your values, and create content that resonates with your audience. Whether you need help building an engaged online community, growing your brand, or streamlining your content strategy, I provide solutions that are not just effective but also personalized to your business.

Outside of my professional life, yoga and health are deeply important to me, which is why I specialize in supporting businesses within these areas. I know firsthand how transformative practices such as yoga and mindfulness can be, and I’m passionate about helping your business reach the right people, grow authentically, and thrive.

If you’re looking for some guidance or just want to chat about how to grow your online presence, feel free to reach out! I’m here to help and would love to explore how we can work together to create a social media presence that feels authentic and connects with your audience in a meaningful way.

“My goal is to empower yoga businesses by crafting strategic, impactful social media experiences that build genuine connections and drive growth. I offer personalized social media management, content design, and tailored strategies, allowing you to focus on your passion while I elevate your online presence. Through creativity and consistency, I help yoga businesses thrive and reach their full potential.”

Services

  • Craft a tailored social media strategy designed to grow your yoga brand, increase meaningful engagement, and attract your ideal audience. This plan will be focused on aligning with your unique goals and values, helping you build a loyal, connected community.

  • Create compelling, authentic captions that speak to your audience and reflect the heart of your yoga practice. Each caption is carefully written to inspire connection, spark engagement, and align with your brand’s voice.

  • Identify high-performing, relevant hashtags that boost your content’s visibility, helping you reach more yoga enthusiasts and potential followers. This strategic hashtag use ensures your posts are discovered by the right audience.

  • Stay ahead of the curve with the latest social media trends tailored to the yoga community. By incorporating trending content and ideas, your posts will remain fresh, relevant, and engaging for your audience.

  • Design visually stunning, on-brand graphics that resonate with your yoga audience. These professional visuals will enhance your online presence, creating a cohesive and inviting aesthetic that reflects your brand’s values.

  • Edit high-quality videos for your yoga classes, tutorials, or promotional content to captivate your audience. From smooth transitions to engaging cuts, the videos will showcase your practice in a polished and engaging way.

  • Organize and schedule your content in advance to ensure a consistent posting rhythm that aligns with your brand’s goals. This structured approach keeps your social media presence active and aligned with your overall strategy.

  • Track the performance of your social media channels with detailed analytics, providing valuable insights to refine your strategy. This ongoing reporting helps optimize your efforts and ensures steady growth and engagement.

Past Work

What my clients say

  • "Working with Katrin has been a smooth and professional experience. Her content writing is clear and well-structured, and she brought a more polished, cohesive look to our feed. Communication was always timely and efficient, which made the collaboration easy and reliable. I’d recommend her to yoga and wellness brands looking to build a solid foundation for their online presence."

    Maya Ljubek, Founder of Yin Yoga Bali School

  • “Katrin works in a professional and well-organized way, making the collaboration seamless and enjoyable. We fully entrust her with managing our social media, and we couldn't be happier with the positive energy she brings to our Yoga app. So grateful to have her on board”

    Herman van Dompseler, Founder of Being a Yogi

  • “Working with Katrin is an absolute pleasure! Her energy, creativity, and personal touch have truly brought our Instagram to life in a way that resonates with our audience. Every post feels genuine and engaging—exactly what we were looking for. She has an ability to tell our story on social media, translating it into warm, beautiful visuals with the perfect tone, feeling, and message.”

    Evelien Eefting, het Bamboehuis

  • “Katrin has made a real difference for Xanten Retreat’s Instagram. She helped us refine our brand, connect with our audience, and improve our online presence. Her creativity, knowledge and support have been crucial in growing our social media channel.”

    Simone Ackermans, Xanten Retreat & Sai Shakti Stiftung

  • "Katrin works quickly and is very reliable. She has excellent empathy and brings individual wishes to life with great enthusiasm. Her creativity is multifaceted and focused – truly highly recommended!"

    Atussa Charghi-Janßen, Yoga mit Atussa

  • “I am really happy with the result of my collaboration with Katrin. Her approach was very personal, she took the time to understand my needs and proposed an approach that suited my vision. Katrin’s work ethic is very professional, she communicated well and timely.”

    Dominika Tess, Healing Sounds by Domi

Get in touch

Curious to find out more about how I can provide tailored social media solutions to help your brand grow and reach your desired target audience? Let’s chat!

Schedule a free 30 minute discovery call with me below.

Questions? Feel free to reach out with your inquiries.